The invention of the phrase “Web 2.0″ was always a thinly disguised publicity stunt.
Supposedly Web 1.0 was about the type of websites first on the Net which were simply publishing content to their readers but nice clean web 2.0 is a new type of website that allows and encourages feedback and involvement.
And that sounds fine until you realise that the first types of website were Bulletin boards – now known as forums which are 100% user generated where feedback is sometimes, er, energetic and feedback is frequently fast and furious.
Anyhow we are stuck with the term and “2.0″ is even detaching itself because today I saw a book called “Barack 2.0″
Here at Expert List Building we are taking the “2.0″ tag as meaning “social” and we are taking a look at how you can make your blog more social.
A few obvious things to start off with:
- Enable commenting on your blog – many marketers want to control what appears and that’s natural. You have to consider your branding in all that you publish. Relax and let Akismet do it’s work!
- Ask people to guest post
- Join in Blog carnivals
And then get to the less obvious more tech side of the socialisation of your blog
- Use plugins such as Sharethis or Sociable to allow readers to bookmark or syndicate your posts to their friends
- A twitter plugin is so important that it’s worth mentioning seperatley
- RSS syndication is crucial and a way to encourage it must be part of your blog and the way you do this may depend on design and taste issues. If you take a look at the top left of this blog you’ll see the “Add to Any” subscription for RSS feeds – feel free
- And then notice the “Contact Us” option on the menu – that is provided by the Contact 7 plugin and gives a good way to er, contact us.
- Next we get to “Join Us – You are Welcome” – this is an invite to opt-in to our email list.
- Looking over to the right sidebar you can see another way to join our opt-in email list. This is a different plugin – MaxBlogPress Optin Form Adder
- The “Subscribe to comments” also encourages people to join in and take an interest rather than just surf by
We could continue but enough already, huh? The social dimension of your blog has to be a prime consideration of all you do.
The more you syndicate your content the greater will be your reach and influence leading to more leverage and profitability.
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Filed under Blogs by on Mar 9th, 2009. Comment. 
Twitter has come from being a new site to one of the most visited websites on the planet. All in a few months. Naturally it comes to the attention of Internet marketers.
Marketers go where the people are rather like vultures following a herd of deer!
Why the negative comparison? I have just run across a Twitter Spam software which opnes “unlimited” accounts and magically stuffs them with new “hungry” followers etc etc.
Since the CAN SPAM act limited the field of operation for spammers thy moved onto the social media.
So now we have Twitter Spam!
Here at Expertlistbuilding we believe and teach Optin list building.
That’s “OPT” as in optional.
Duh!
Spamming email accounts and twitter accounts is equally obnoxious. social media sites are clamping down on these antics.
Optin list builders hope they succeed.
Have you been spammed on Web 20 sites like Twitter or MySpace /FaceBook?
Alex
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Filed under list building, twitter by on Jan 27th, 2009. 1 Comment.
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