Bloggers are a breed apart. They are an opinionated bunch, expressive too. With an abundance of attitude they are generally not prone to bowing to reality.
The reality here is that it is the mailing list of an Internet Business that generates most of it’s revenue rather than other sources of income such as selling advertising space on the blog.
Which has been the principal revenue stream in blogging.
Over the last year however, subscription boxes have become more common on blogs showing that bloggers are increasingly interested in building an email list.
After all advertisers are a fickle bunch. Read more on Bloggers and List Building…
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Filed under Blogs, list building, Social Media, Viral Marketing by on Feb 3rd, 2009. Comment. 
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Expertise comes in many shapes.
You could be an expert writer, coder or designer or you could be an expert at sales or marketing – Dean’s point is that your expertise will win when pitted against those with less skill.
As an ex college teacher I agree. It has puzzled me that so many people in Internet Marketing seem to believe in “Lady Luck” and not in education.
They spend months, years and lots of hard earned money on products and systems that make big promises…mostly along the lines of, “We’ve found a loophole…” or “We have a ‘Turn Key’ Solution” or some other variety of nonsense.
The truth is that effectiveness in any field is limited by our skill set and mind set. To be more effective and earn more we either have to learn extra skills or team up with someone who has the skill we lack.
And of all the skills we need online the major one is list-building. Having the skill of being able to send an email and earn more money than most folks earn in a month seems exactly what most would be entrepreneurs would give their right arm for.
And that’s why Kathy Baker – an expert business coach and myself, an expert teacher and trainer created a programme – called “Expert List-building” that focuses on building your opt-in list.
So we agree with the “Dean” – “Terry Dean” – to be exact, “Expertise Equals Income” and we advise newcomers to Internet business to put list-building at the heart of their efforts.
Learn the skills and mindset needed…
And then YOU can send the email…that earns a monthly salary.
That’s what I call “a passive income”
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Filed under Experts by on Jan 1st, 2009. Comment.
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