One of the first puzzling things that first hits beginners at Online Marketing is the vexed issue of Keyword research.
Suppose you are mad keen on training Boxer dogs. After thinking about all you know about Boxers – there’s basic facts to cover, Boxers as puppies, their food, illnesses, obedience training …well it comes to a 20 page site.
Each page has to have a clear focus and theme and this is expressed as a keyword phrase – each page must have a unique phrase which tells the search engines what the page (or blog post) is about.
Simple and scary!
Simple because really all you need to do is to choose a phrase like “boxer dogs for sale” used by people surfing and browsing the web.
And scary?
Scary because getting this wrong – using the wrong keywords – and your site will fail. This is why there is so much attention paid to keyword research and this is why there is so much anxiety about keyword research.
How do I get this right?
So the first question you set out to answer is “How do I do keyword research correctly -how do I find the right keywords?”
And that shows you are suffering from the first of the delusions of keyword research! Read more on Keyword Research Delusions and Disappointments……
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Filed under keywords by on Apr 5th, 2009. 3 Comments. 
Article marketing if not as old as the hills is one of the most well known and least controversial of all Internet marketing techniques. It simply means writing articles and publishing them in article directories.
Business is all about serving customers and allowing them to find you in the article directories is a simple move for any webmaster or blogger to make.
Whole fortunes are based on article marketing and even prominent marketers who use all kinds of power techniques to get their name in front of as many customers as possible use and speak highly of article marketing.
About this time you may be looking for a “but” Read more on Article Marketing for Babies…
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Filed under Article Marketing by on Feb 21st, 2009. 3 Comments.
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