Making money by giving stuff away does sound rather unlikely doesn’t it?

But then everybody wants something for nothing so that if you are giving stuff away you should be able to find a lot of people to accept your gifts.

Let us start at the beginning and go through this new field in Internet Marketing. Internet business is almost exclusively about creating and growing your own opt-in mailing list.

All business is about supplying goods or services at a price and Internet Marketing is no different, it is simply that the people we market to are on our opt in lists. So far, so good. Now the absolute priority for all Internet Marketers is to create and grow their optin lists.

Every day an Internet Marketer has to do something to build their list. The problem is that most ways of adding people to a list take either a lot of time or a lot of money. The Giveaway Event is an exception.

A Giveaway is organised around a particular website. A group of list and product owners is formed to take part in the event. All who can do so will contribute a gift to the website and all can do so will encourage the members on their list to visit the website and download all the gifts at no charge.

You may be wondering what’s the catch? Why would a group of Internet Marketers give stuff away? To put it another way – what do the product owners get in the Giveaway? The answer is of course that just before the product is downloaded you have to put your email address into a subscription box on the website. Each product owner will put their gift on a download page and the way to get the gift is for you to give something in return – your email address.

Over the period of a few days the list owners may get several hundred new members on their opt-in lists. These are extra people they can sell to. The giveaway event proves to be a winning strategy for all concerned.

And remember that the website that organised all this gains too. There are many creative ways that the giveaway owner can benefit. To get the inside scoop on this you can check out Jason James ebook

Jason Jones built his own list using Giveaways and now organises them. From a wealth of experience he has written this ebook so that we can benefit too.

Expect to read more on giveaway Marketing over the next few months as we do our own experiments!

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